BMW X Vision 2022
I had envisaged about future of X family design language towards 5 years and more. In this project, I did it in a short term to study about any potential a new design direction for X product. I believe, BMW should update a new aesthetic and fresh look to win the SUV competition in the whole market companies and also, remains unique character and well- known design. My concept, I called it “Flood”. It shows clearly about separation between upper and bottom part in kind of material, functionality, proportion and styling. I believe, on this initial study able to recognize something special and fresh idea to enhance on X vision product.